The new Xbox isn’t for you. It’s for everyone.
If you were one of the people that took time out of your workday to watch the one-hour livestream of the festivities today, let’s just call you a “fan.” You’re someone who has significant brand loyalty to Xbox as an entity […] you were likely someone who was curious what the new titles were going to be. Needless to say, you were also quite disappointed by the proceedings.
For the most part, Microsoft completely ignored that Xbox One had any gaming heritage at all. The first 20 minutes were spent introducing new features like Skype calling and the ability to jump between films, Bing-searching, and music with effortless ease. In fact, most of the game aspects of Xbox One were pushed in the background with projects like a partnership with the NFL taking centerstage. One rationalization, of course, is that all the game-related news would pop up at E3. Sure, that makes sense, but there’s something else that is more likely.
Xbox One isn’t for you.
“And by “you,” I mean, the type of person who would tune into a live webcast of the Xbox One in the first place. Bizarre, right? The very people who are populating the arena in Redmond or tuning in on-line, the very people who will read every story on Xbox One and who will argue endlessly about its supposed merits and projected faults, the very people who will be waiting hours in-line for the Xbox One on launch day later this year.
Read the whole article. It ends on a high note, which I like and agree with, but it doesn’t stop me from feeling sort of ignored as someone who would buy a console for gaming first and foremost, rather than as someone who’d buy it as an entertainment center.